CWNY/Fame Pictures
We've heard some rumours that the Sex and the City star may be the new face of revived American fashion house Halston.
Earlier this month, SJP was photographed on set of the new SATC movie wearing a white dress from the upcoming Halston Heritage Spring 2010 collection.
Ms. Parker has had similar endorsement "product placements" stints with Garnier and the Gap. She also released her own fashion line, Bitten, in 2007.
In 2005, she released Lovely, a fragrance, followed two years later by Covet and then Dawn, Endless and Twilight earlier this year. SJP parfumes have been very successful.
The second SATC feature hits theaters in May.
Via E! Online

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