Project Ethos LA Fashion Week Event and Organization

This  report is the second one by LAfashionWEEK.com providing additional details about one of the upcoming LA Fashion Week events happening this spring season and one of the week's promoters: Project Ethos. Below the event details, are responses from Project Ethos to questions from LAfashionWEEK.com discussing the founding, intent and purpose of Project Ethos.

The Details:

Who: Project ETHOS known as the “incubator for emerging artists in fashion, music and art".
What: Project ETHOS is showcasing the latest in fashion, music, and art.
When:  Friday, March 19, from 8 p.m. to 2 a.m
How Much:  Tickets are $20 pre-sale, $25 at the door, $50 VIP
Where:  The Music Box @ Fonda (6126 Hollywood Blvd., Los Angeles, CA 90028)
Why: The event’s charitable partner is Love Cures Cancer.            

10 Clothing Designers:
-“Project Runway” season six contestant Gordana Gehlhausen (GOGA by Gordana)
-"Project Runway"  season seven contestant Jesus Estrada (Haus of Estrada). 
-Rochelle Corino (Rumplemunkeh)
-Maria Peralta (Devious Damzels)
-Rachael Feigelson (Love Child)
-Michelle Liu (EMEL)
-Shant Der Ashodian (ARKA Clothing)
-Omatu Gottschlich and Sandra Sturm (Fulani),
-Marialia Pacitto (Marialia)
-Seth Nobmann (Seth Wellington).

Q & A:
LAFW: When was Project Ethos founded?
PE: 2005

LAFW: Who founded it?
PE: A group of young artists, designers, marketers and event producers

LAFW: Who are it's key organizers?
PE: Jason Peskin, co-founder and Executive Director
Monica Ruiseco, Fashion Director
Scott Warren, Music Director
Erica Carbajal, Art Director
Brianne Bear, Professional Relations Director (buyers)

LAFW: Where do they come from?
PE: All hail from Los Angeles California with different backgrounds including music production, fashion production, marketing, art curating, and public relations

LAFW: Is it a non for profit organization?
PE: Project Ethos is a for-profit group that works extra hard for its participants in fashion music and art. Most think we are a charity because we give so much and take so little. We also benefit a charity on each event.

LAFW: Who are it's sponsors?
PE: EFFEN Vodka, FIDM, LookBookLA.com, 944, Jaguar, MyStudio and more...

LAFW: What's the primary intent of the group?
PE: To provide real concrete opportunity for young emerging artists while giving a unique experience to an event goer

LAFW: How has it grown?
PE: It has grown through pure hard work and paying dues while staying open and inviting to new ideas from many different talented people. Its not a one person vision, our team is as many as 50 at a time and everyone's voice is heard. That openness and ability to except an uphill battle and fight on, has put us at the forefront of events in Los Angeles, also inspiring many spin offs.

LAFW: How does it find talent, and choose who participates in its shows?
PE: We accept applications on our website and also search for new talent through the internet, trade shows, concerts, art shows and more...

LAFW: How many events does it have a year?
PE: 4 major quarterly events with a few smaller private events and charity benefits sprinkled in.

LAFW: What are its main events?
PE: Fashion shows featuring 7-10 designers, 80 models, Multiple bands and DJs and 10 or more visual artists

LAFW: Is PE only in LA?
PE: We are launching San Diego and San Francisco this year with events planned for April and May there consecutively

LAFW: Is PE have a charitable relationship with any specific organization?
PE: We work with LoveCuresCancer.com which benefits Childrens Hospital Los Angeles, have worked with Covenant House California, and LA Mission

LAFW: What is the meaning of the group's name Project Ethos?
PE: Ethos definition is "the distinctive spirit of a culture or an era". The idea is that we are drawing from fashion, music and art creative minds and combining it under one roof to display and celebrate the ethos of our great city...and soon to be other cities.

LAFW: How do people become involved with the group?
PE: People can apply on the website or email info@projectethos.com to inquire

LAFW: Where can people find out more about the group?
PE: www.projectethos.com

LAFW: Website? Facebook Page?
PE: facebook 
twitter
myspace

Comments

[av hire]

Great shoot! I like the idea of the lady hanging in the air with paint at her back. I hope for the success of this event. More power to you guys.